Hana
The concept started from the “Increase an efficiency in Bangchaocha village by using product design strategy” Which this village is advanced about Bamboo weaving for over the past 50 years, the majority of the customers are mostly middle-aged Japanese women.The main product is the women purse which its shape is familiar normal shape, so that it has the limitation in selling products because there is no development about new weaving technique. Thus the idea was created to develop people by introducing them new techniques for difficult shape, mold making and design that used two layers of weaving which is rarely seen in Thailand.